AI assistant

This is the owner's AI control panel — everything the SMS, webchat and voice assistant knows about the clinic. In the real product you edit these live; the demo line answers from exactly this configuration.

SMS qualifierOn

Always on (24/7)

Webchat widgetOn

Greets: “Hi — I'm Riley, Northlane's assistant. Happy to answer questions about treatments, pricing, or booking.”

Voice agentOn

Answers every call

What the assistant knows

Persona: Riley, the Northlane care coordinator
Clinic description: a men's health and aesthetics clinic — hormone optimization, ED treatment, medical weight loss, hair restoration, and IV therapy
Services & pricing: TRT / hormone optimization — $199/mo membership (visits, labs, and medication included) ED treatment — consults $99, generic medication plans from $2/dose Medical weight loss (GLP-1 program) — from $399/mo depending on medication and dose Hair restoration — programs from $149/mo IV therapy — $149–$249 per session
Locations: Riverside District (Denver) and Eastgate (Aurora); telehealth consults statewide in Colorado.
Hours (as the assistant states them): Mon–Fri 8am–6pm, Sat 9am–1pm (Mountain time)
Pricing policy: Quote openly from the price list above. Never invent unlisted numbers or discounts.
Financing policy: We partner with two financing companies (soft credit pull, decision in minutes); most plans land between $89 and $250 a month. No in-house plans; elective care isn't covered by insurance.
Booking link: https://apps.practicekit.io/book/online/pub_demo_northlane
Tone: Standard — professional
Web-form replies: The assistant also answers website form messages by text

Clinic FAQs (5) — ask the demo line any of these

Do you take insurance?
Most of our programs are self-pay memberships, which keeps pricing flat and transparent. Some generic medications are inexpensive with or without insurance.
How fast can I get in?
Usually within 2–3 business days, and telehealth consults often same-week.
Do I need labs first?
No — your first visit includes the lab draw, and results are reviewed at your follow-up.
Is parking available?
Yes — free patient parking behind both offices.
What happens at the first consult?
A provider reviews your goals and history, orders baseline labs, and builds your plan. No commitment beyond the consult.

Office hours

America/Denver— these drive when “after-hours” coverage kicks in.

Monday	08:00 – 18:00
Tuesday	08:00 – 18:00
Wednesday	08:00 – 18:00
Thursday	08:00 – 18:00
Friday	08:00 – 18:00
Saturday	09:00 – 13:00
Sunday	Closed

Lead nurture

Multi-touch follow-up for leads who go quiet.

Mode: Draft — staff approves each touch
Max touches: 3
Cadence: day 2, day 5, day 10

Treatment recall

Patients whose last treatment has run its course — and who have nothing booked — get a “time for your next visit” reminder. Stops the moment they book.

Mode: Draft — staff approves each reminder
Default interval: 180 days
Reminders per cycle: 2, 21 days apart
Standard notes: TRT quarterly check-in · IV therapy monthly

Each treatment type carries its own interval (TRT follow-up 90d, IV therapy 30d); a patient can override it — fixed, their own average visit gap, or off.

Review requests

Patients who rate their visit 4★+ on the post-visit survey are invited to leave a public review — a button right on the thank-you page, plus a follow-up text if they don't tap it. Low ratings and flagged concerns are never asked.

Minimum rating: 4★
Review links: per location (Google), clinic fallback